Wits Business School Journal

Profiles
Wits Business Journal SCF profile - Integrated Total Security Management
Written by Kelly McLintock   
Tuesday, 14 February 2012 09:58

 

What is Security today?

 

The English Oxford Dictionary describes security as [mass noun] the state of being free from danger or threat. Add a comment

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Wits Business Journal SCF profile - Barloworld Logistics
Written by Barloworld Logistics   
Tuesday, 14 February 2012 09:43

 

The South African supply chain and national economic growth


The supplychainforesight research report into attitudes, issues and trends in South Africa’s supply chains has been conducted under the auspices of Barloworld Logistics since 2002, and is now well-established as the benchmark qualitative study of the national supply chain. This year’s ninth edition of the report, just released to the market, goes by the title South Africa Inc.: Growth, Competitiveness and the Africa Question. Once more it samples the responses of a wide range of senior executives and decision makers from across most of South Africa’s industry sectors, and not only those involved directly with supply chains. A wide range of different sized businesses are also canvassed each year, with a concentration on large multinational companies. Add a comment

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Wits Business Journal SCF profile - City of Joburg
Written by Floyd Sibandze   
Tuesday, 14 February 2012 09:20

 

The City of Johannesburg (CoJ) is the leading metropolitan municipality in the country and is regarded as the economic powerhouse of South Africa, and that of the African continent. Johannesburg contributes more than 16% to South Africa’s gross value added, and also accounts for over 16% of national employment. A leader and key player in the economy - we strive towards becoming a world class African city! Add a comment

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Katlego Danke – Minding her own business
Written by Shelagh Foster   
Friday, 10 February 2012 15:37

 

I learnt a lot about myself and my true potential. And, most especially, that the world really is all about business – and the sooner I was able to harness that knowledge, the sooner I would be able to have more fulfilling experiences in the business world.

People used to say to me: ‘You’re an actress. What are you doing at business school?’ But I need to share the idea that there is a business behind everything. Add a comment

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A brand repositioned
Written by Peta Krost Maunder   
Friday, 10 February 2012 15:24

 

FNB’s chief marketing officer, Bernice Samuels, has made a great success of the position in the short time she has held it. Her journey from telecommunications and media to banking has had interesting turns and fascinating challenges.

Many South Africans are moving to First National Bank – and it is all because of a relatively inexpensive radio advertising campaign, nicknamed ‘Hello Steve’. It is undoubtedly the most successful FNB – and possibly local – banking campaign ever, according to the effect it has had. The woman behind it, FNB’s chief marketing officer Bernice Samuels, only moved into the banking world in January 2011. But, judging by her career to date, it doesn’t take her long to make an impact and settle into something totally different fast. Add a comment

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